SEO and AI for Customer Acquisition
Coming soon
KPI-Driven Digital Growth for Telcos
about the masterclass
KPI-Driven Digital Growth for Telcos: The AI-Era Playbook for Customer Acquisition & Retention
This strategic framework bridges the gap between traditional equity and modern digital authority, ensuring companies survive the "silent audit" by mastering a digital presence baseline that 99% of competitors overlook. By synchronizing real-world reputation with a Hybrid Growth Engine, organizations can transition from vanity metrics to decision-driving KPI trees and Noise/Signal matrices.
The roadmap integrates cutting-edge AI SEO trends across platforms like Gemini and Perplexity with a rigorous 30/60/90-day execution plan focused on immediate revenue wins. Furthermore, it embeds practical AI workflows into the organizational DNA, leveraging custom toolstacks for research and documentation while maintaining strict guardrails for brand consistency. Ultimately, this approach transforms digital infrastructure from a static expense into a high-velocity engine for scalable, measurable productivity.
Topics:
Digital presence baseline: a detailed, actionable overview of what customers expect when they arrive. ~95% companies cover less than 1% of this list.
The Hybrid Growth Engine: Blending "Old School" Equity with Modern Digital Authority: Passing the "silent audit" phase by synchronizing authority with real-world reputation.
Utilizing KPIs for a high-performing organization: how to translate strategy into KPI trees, Noise/Signal matrix. Reports that drive decisions (not reporting for reporting’s sake)
AI SEO: Understanding changes and trends in all mainstream search engines (Google, Gemini, Youtube, ChatGPT, Perplexity) for executives.
30/60/90-day quick wins roadmap: a revenue-oriented prioritization framework and the highest-impact fixes across
Leverage AI Tools to increase organization productivity: practical AI tool stack and workflows for research, content briefs, documentation and faster decision-making + guardrails for quality & brand consistency
Target Audience:
CEOs/GMs, Commercial Directors, Heads of Marketing/Growth, Product & GTM leaders, and senior managers. Anyone who needs the company website to operate as a measurable growth channel (not a static brochure).
PRICING:
1 pass €465
Corporate bundles from €200 per seat. Explore all offers here.
Your instructor
ivan dragovic
Digital Marketing Consultant & SEO Expert
Digital marketing consultant with extensive experience from entrepreneurial environments to multinational organizations. Combines frontline expertise across mainstream advertising platforms with end-to-end growth leadership from wireframe phase to seamless multi-channel campaign orchestration.
Managed cross-functional teams across the full digital marketing stack; paid performance, SEO, CRM, content, and analytics. Delivering measurable results., setting clear KPIs and ensuring consistent, scalable execution.